JustCo debuts new Luxury Coworking with THE COLLECTIVE in Tokyo

Singapore-based premium coworking brand JustCo has launched a new global luxury brand, “THE COLLECTIVE”, offering an unparalleled level of coworking experiences. The woworking brand’s first flagship, “THE COLLECTIVE GranTokyo South Tower, Tokyo”, has opened on the 9th floor of GranTokyo South Tower.

Luxury Experience Inspired by the Concept of “VOYAGE”

THE COLLECTIVE GranTokyo South Tower draws inspiration from the expansive view of Tokyo Station below, embracing the concept of “Voyage”—a grand journey. Throughout the Grand Lounge, design elements reminiscent of a luxurious train station create an atmosphere of elegance and sophistication.

Exceptional Hospitality

Experience unparalleled hospitality with a selection of premium offerings. In collaboration with TWG, a renowned luxury tea brand from Singapore, we provide a custom built TWG Tea Trunk featuring six varieties of fine tea at all times. Enjoy carefully curated coffee from % Arabica, a globally recognized specialty coffee brand with its flagship store in Kyoto.

On weekday mornings, indulge in a breakfast service reminiscent of a luxury hotel or lounge, while in the evening, unwind with Aperitif Hour, offering beer, wine, and more. Every Friday, a dedicated bartender crafts exclusive TWG original cocktails and an Espresso Martini made with % Arabica’s signature beans.

Exceptional Amenities

Our workstations are equipped with Herman Miller Aeron chairs and electric height-adjustable desks, both ergonomically designed for maximum comfort and productivity.

Lush greenery is thoughtfully placed throughout the lounge, creating a serene environment. Additionally, a Nap Space is available to enhance well-being and boost productivity by allowing for short, refreshing breaks.

THE COLLECTIVE GranTokyo South Tower is a luxury coworking space meticulously designed to deliver an unparalleled workspace experience, offering excellence in both design and service.

Why Launch a Luxury Coworking Brand?

Driven by the rise of startups and the post-pandemic trend of returning to offices, office demand in the Asia-Pacific region continues to grow. This trend has also contributed to the expansion of the flexible office market, where the demand for premium segments offering high-quality services and enhanced amenities is increasing alongside market growth.

Comment from JustCo Founder & CEO Kong Wan Sing

“The launch of The Collective by JustCo exemplifies our innovative approach to the evolving needs of the modern workforce,” said Kong Wan Sing, Founder and Chief Executive Officer of JustCo. “Our commitment to innovation drives us to redefine the coworking experience, pushing boundaries in luxury workspace design. The Collective represents a fusion of cutting-edge technology and bespoke services, setting new standards in the industry. As we expand our global footprint to key business hubs across Asia Pacific, including Taipei, Osaka, and Singapore in 2025, we continue to pioneer solutions that anticipate and exceed the expectations of tomorrow’s professionals.”

• A Refined Office Environment Enhances Work Engagement

Securing top talent is becoming an increasingly difficult challenge not only for Japanese companies but also for foreign enterprises with a presence in Japan. Beyond new recruitment efforts, improving work engagement—by enhancing employee satisfaction and reducing turnover—has become a critical business strategy for long-term success.

Comment from JustCo Japan Country Manager, Shogo Suzuki

“Our new coworking center, THE COLLECTIVE GranTokyo South Tower, is more than just a luxurious workspace. At JustCo, we believe that when an office—where employees spend a significant portion of their day—is an elegant, comfortable, and inspiring space they can take pride in, it strengthens the relationship between employees and the company, ultimately enhancing work engagement.”

THE COLLECTIVE GranTokyo South Tower, Tokyo -WEB : https://wordpress-956337-6191460.cloudwaysapps.com/thecollective/

THE COLLECTIVE Brand Movieー：https://youtu.be/_JrbKUkFCiI

Featuring Willabelle Ong –Entrepreneur, actress and leading fashion personality