Helping Startups in Asia, Together with My Family
If you’re a member of JustCo or JustOffice, chances are that you already know Lu Liu, Head of Operations, Regional.
Lu’s primary focus is on creating a signature JustCo and JustOffice experience with uncompromising service standards, one which consistently delivers top-notch service with warmth and a personal touch.
A graduate of Columbia Business School, Columbia University, New York, Lu shares her story and successes since leaving CBS…
In my MBA application essay, I wrote about how I’d one day start my own business, doing something I love. Needless to say how grateful I felt when it came true. I’ve not only been part of building a business, but more importantly, I got to help and nurture many startups in Singapore and China everyday in my work.
It didn’t happen on day 1 after graduating from Columbia Business School in ’04. Like many of my classmates, I joined a well-known company as a Financial Analyst, honing my skills and learning about the foundation of great companies. I was also sorting out my personal life, while traveling from country to country for my various assignments.
Year 2010 was when it all came to fruition. In my marriage, I had to give up my much-loved NYC life, but I gained a beautiful family, and a husband who was just as passionate as me about making a difference in what we do. He started JustOffice, a serviced office in Singapore, in 2011, and I joined suit after a couple of years, when the business was accelerating in Singapore. Like any startup stories, the initial years were a series of tears and sweats, arguments and made ups, and at the end, both the process and results were worth all the while.
Our second brand JustCo, a coworking space in Singapore, was launched in 2015, and now we have 11 locations under our network in Singapore and China. It is a fun place where workspace, business support, events, and lots of networing opportunities all come together. People work in either individual offices or hot-desk style, either behind their computer screens or among pingpong table, arcade games, and swings (yes, like the ones you see in a park). They make friends and network within the JustCo community among Christmas champagne, Chinese New Year â€œlo heiâ€, gaining advice from Lazada COO, or pitching to PwC Venture Hub. Everyday, the community helps connect people and businesses, growing under one roof physically and virtually.
I never knew I could have so much fun (and yes stress too) in work. What’s even more fun is that I get to do this with my husband and my brother-in-law. Can’t describe how blessed I truly feel, to continue to grow as a person and a leader among the company and support of my family. The opportunies all started after I graduated from CBS, and I’d forever be an avid ambassador of the CBS experience, something everyone should have once in their lifetime.